April 9, 2026

Commercial Real Estate Update: What’s For Sale in Greater Palm Springs

By Bob Marra
Commercial Real Estate - Liebling Bldg image

The "Liebling Building" is an exceptional asset for sale in Downtown Palm Springs.

 

Overview

The latest slate of commercial real estate listings we’re highlighting this month across Greater Palm Springs reflects the range of opportunities now drawing investor attention in the Coachella Valley, from income-producing retail and hospitality assets to large-scale development land and unique estate properties.

This roundup includes a 150-room hotel on Palm Desert’s Highway 111 corridor, a high-profile downtown Palm Springs retail site with numerous tenants, a 474-acre mixed-use land assemblage in Cathedral City, the Keck Estate and date farm adjacent to La Quinta, and the Plaza at Sunrise retail center in central Palm Springs.

Together, this group of listings shows how the valley’s investment story continues to be shaped by tourism, high-profile retail shopping, residential growth pressures, and the long-term appeal of well-located land near major transportation corridors and established destination districts.

The Liebling Building

Market Intel

Downtown Palm Springs remains one of the region’s highest-visibility commercial districts, driven by tourism, hospitality, dining, shopping, nightlife, and civic investment. Continued work tied to downtown revitalization and the convention center area reinforces the district’s value for owners seeking both current income and long-term redevelopment potential.

Overview

The Liebling Building at the northeast corner of North Palm Canyon Drive and Tahquitz Canyon Way is one of the most strategically located retail properties currently on the market in Palm Springs. The listing markets it as a covered land play, pairing in-place retail income with future redevelopment potential at one of downtown’s busiest intersections.

The property is currently an approximately 24,014-square-foot single-story retail building on more than 51,000 square feet of land. Marketing materials emphasize the site’s visibility, foot traffic, hard-corner location, and the possibility of a future hotel or condo project above retail and restaurant space. The listing also notes that existing leases include redevelopment clauses intended to preserve flexibility for a future repositioning.

Listing Details

North Palm Canyon Liebling Bld image 1 1

  • Address: NEC North Palm Canyon Drive and Tahquitz Canyon Way, Palm Springs, CA
  • Listing Agents: Steve Lyle and Rob Wenthold, Coldwell Banker Commercial Lyle & Associates
  • Property Type/Subtype: Retail / Redevelopment Opportunity
  • Building Size: 24,014 square feet
  • Land Size: 51,400 square feet
  • Asking Price: $15,500,000
  • NOI: $977,001.24
  • Cap Rate:3%
  • Occupancy: 88%
  • Service Type: NNN
  • Year Built: 1957
  • Zoning: CBD, Central Business District Zone

Best Western Plus Palm Desert Resort

Market Intel

Palm Desert remains one of the valley’s most established hospitality and retail markets, anchored by the Highway 111 corridor and supported by nearby golf resorts, dining, shopping, and visitor traffic throughout the Greater Palm Springs region. Tourism remains the region’s largest industry, helping sustain year-round demand for hospitality properties and lodging assets.

Overview

The Best Western Plus Palm Desert Resort at 74695 Highway 111 is being marketed as a 150-room hospitality investment in the heart of Palm Desert. The property is positioned along one of the valley’s busiest commercial corridors and is being pitched as a branded resort-style hotel with operational scale, strong visibility, and long-term upside tied to regional tourism and event demand.

The listing highlights historical multi-million-dollar annual revenue, on-site amenities, and a location that benefits from access to the broader Palm Springs market, including festivals, golf, conventions, and leisure travel.

Listing Details

Best Western image 1

  • Address: 74695 Highway 111, Palm Desert, CA
  • Listing Agent: Crystal Lee, American Real Estate Group
  • Property Type/Subtype: Hospitality / Hotel
  • Building Size: 70,635 square feet
  • Lot Size:07 acres
  • Rooms: 150
  • Asking Price: $22,900,000
  • Price Per Room: $152,667
  • Cap Rate:03%
  • Year Built: 2000
  • Zoning: PC4, Palm Desert Hospitality

Date Palm Drive and Varner Road Mixed-Use Land

Market Intel

Cathedral City’s north side remains one of the valley’s more consequential long-range development areas because of its Interstate 10 access, proximity to Palm Springs and Rancho Mirage, and large tracts of land that can support mixed-use and residential growth over time. The city’s North City planning framework has long identified this area for major future development.

Overview

At Interstate 10 and Date Palm Drive and Varner Road, this Cathedral City land assemblage totals approximately 474 gross acres and is one of the largest land offerings currently being marketed in the Coachella Valley. The property is being positioned for developers and investors seeking scale, freeway access, and a planning framework already aligned with mixed-use urban development.

The brochure notes that the site has direct access from the Interstate 10 off-ramp, falls within the approved North City Specific Plan, and has already seen substantial entitlement work. With zoning that allows a mix of residential, commercial, and industrial uses, the property stands out as a long-term play tied to regional growth and transportation visibility.

Listing Details

I 10 Date Palm Drive Varner Rd image

  • Address: I-10 at Date Palm Drive and Varner Road, Cathedral City, CA
  • Listing Agents: Kyle Buccino and Brian Ward, Coldwell Banker Commercial Lyle & Associates
  • Property Type/Subtype: Mixed-Use Development Land
  • Gross Acreage: 474 acres
  • Approximate Usable Acreage: 317 acres
  • Asking Price: $13,400,000
  • Approximate Price: $0.97 per square foot usable
  • Zoning: Mixed-Use Urban District and Mixed-Use Neighborhood District
  • Plan Status: Approved North City Specific Plan
  • Highlights: Signalized freeway access, utilities to site area, broad development flexibility

The Keck Estate

Market Intel

The eastern Coachella Valley continues to draw interest from buyers looking for large-format land near La Quinta’s luxury golf and resort districts. Vista Santa Rosa and adjacent unincorporated areas sit close to exclusive country clubs, expanding high-end residential communities, equestrian activity, and major event venues that shape land values in this part of the valley.

Overview

The Keck Estate and date farm at 81-755 Avenue 62 is a distinct offering that combines estate residential improvements, agricultural land, and future positioning next to La Quinta. The property spans roughly 298 acres and includes a 10,000-square-foot main home, guest accommodations, a 10-stall barn, guest quarters, and a date orchard.

Unlike a conventional subdivision site, the Keck Estate and date farm is being marketed as a rare legacy property with both lifestyle and land value components. Its location near Trilogy Golf Club, The Madison Club, Andalusia Country Club, and the broader La Quinta luxury corridor adds to its appeal. The listing also notes its location in an Opportunity Zone.

Listing Details

Keck Estate photo 1

  • Address: 81-755 Avenue 62, Vista Santa Rosa / Thermal area, CA
  • Listing Agents: Susan Harvey and Emily Harvey, Desert Pacific Properties
  • Property Type/Subtype: Estate Property / Residential Land
  • Lot Size:15 acres
  • Asking Price: $24,000,000
  • Main House: 10,000 square feet, 7 bedrooms, 7.5 bathrooms
  • Guest House: 3 bedrooms, 2 bathrooms
  • Additional Improvements: 10-stall barn with 1-bedroom apartment, caretaker’s mobile home
  • Agricultural Component: Approximately 52-acre date orchard with about 3,200 date palms
  • Zoning: A-1-10 Light Agriculture
  • General Plan: Agricultural, with a portion under Indian jurisdiction noted in the brochure

Plaza at Sunrise

Market Intel

Central Palm Springs continues to attract investor interest because of its year-round resident base, strong visitor traffic, and convenient access to downtown, the airport area, and surrounding neighborhoods. The Sunrise Way and Ramon Road corridor remains one of the city’s most established commercial zones, supporting a mix of retail, restaurant, service, and office users.

Overview

Plaza at Sunrise, located at 555 South Sunrise Way in Palm Springs, is being marketed for sale as a two-building retail investment at a prominent signalized intersection. Positioned at the southwest corner of Sunrise Way and Ramon Road, the property offers investors a well-located commercial asset in one of Palm Springs’ most active everyday retail corridors.

The center benefits from broad street frontage, established commercial visibility, and a location that serves both local residents and visitors moving through central Palm Springs. Its placement near downtown, residential neighborhoods, and key city corridors adds to its appeal as a long-term retail holding in a market where well-positioned commercial properties remain limited.

Listing Details

Plaza at Sunrise retail image cropped

  • Address: 555 S. Sunrise Way, Palm Springs, CA
  • Property Type/Subtype: Retail Investment Property
  • Offering: Two buildings for sale
  • Asking Price: $12.28 million
  • Center Size: 51,958 square feet
  • Land Area: 56 acres
  • Parking: 350 spaces
  • Stores: 40
  • Year Built: 1990
  • Frontage: 226 feet on Ramon Road and 680 feet on Sunrise Way
  • Location: Southwest corner of Sunrise Way and Ramon Road

 

Bob Marra is the CEO/Publisher of GPS Business Insider. He has been studying, writing and giving presentations about business and public affairs news and issues and the local economy in the Greater Palm Springs/Coachella Valley region for more than 20 years.

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