The BNP Paribas Open generated an estimated $887 million in economic activity across the Coachella Valley in 2026.
BNP Paribas Open Reports $887 Million Economic Impact on Coachella Valley
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Bob Marra
DSRT Surf Cuts Prices Days After Opening in Palm Desert
The massive new surf lagoon has substantially lowered session rates after public criticism, offering an early test of demand while management points to planned villas as a major part of the development’s economics. Meanwhile, surfers are raving about the...
Betty Ford Center Details $40 Million Expansion
A revised campus plan adds a 60-bed residential pavilion and new dining hall while preserving and renovating existing residential buildings. The Betty Ford Center has disclosed the next major phase of a $40 million campus transformation that will add a 60-bed...
As I-10 Interchange Costs Near $1.7 Billion, CVAG Looks for a Cheaper Way Forward
As major freeway projects become harder to finance, regional transportation officials are exploring smaller changes to lanes, signals and ramps that could improve traffic flow while buying time for larger investments. For years, the Coachella Valley’s answer to...
The Capital Grille Takes Shape in Rancho Mirage as Darden Starts Hiring for New Restaurant
The upscale steakhouse is under construction at the former Roy’s on Highway 111, while management recruiting, contractor activity and liquor-license filings are underway. For much of this year, the prospect of a The Capital Grille in Rancho Mirage existed in an...