New economic development strategy aims to move the region beyond seasonal tourism by targeting clean energy, advanced manufacturing, biotech, creative media, agtech and hospitality The Coachella Valley has long sold itself to the world as a place to escape,...
Author Article Archive
Bob Marra
Coachella Valley Lakers Give Acrisure Arena Another Economic Engine
By now, you have likely heard that the Los Angeles Lakers are moving their NBA G League developmental league affiliate to Greater Palm Springs, a decision that brings one of the most recognizable brands in American sports into the region’s year-round...
Greater Palm Springs Economy Is Stronger Than the Headlines Suggest, According to California Economist
Christopher Thornberg came to Greater Palm Springs with a message that was both reassuring and uncomfortable. In his keynote presentation at the Coachella Valley Business Conference & Economic Forecast, he said the U.S. economy is not on the verge of...
Coachella’s Leadership Crisis Deepens as Data Center Backlash Grows
A divided Coachella City Council finally named a mayor, but the same meeting exposed deeper turmoil as the interim city manager withdrew from consideration and residents demanded answers about a major data center proposal. The city of Coachella finally has a...
Palm Springs Startup BASEstud.io Turns Climate-Resilient Infrastructure Into a Local Design and Manufacturing Success Story
In a region long defined primarily by tourism, hospitality and real estate, an emerging Palm Springs company is building something less expected and potentially far more consequential for the local economy: advanced streetlight and utility infrastructure...




